by Marissa Kasarov
Whether we approach the topic from the perspective of personal or professional use, most of us have a pretty good understanding of the pecking order of our favorite social media outlets.
Even with all of the algorithm changes and threats to business owners, Facebook still reigns as king among social butterflies and marketers alike. Running a close second is Twitter, which is then followed by Instagram, Pinterest, LinkedIn, and Google Plus.
Using these platforms in a way that maximizes your company’s reach takes practice and dedication, but first, it’s important to understand that each of the social channels has its own peak hours, patterns of use, and user behaviors.