Freestyle Solutions offers order and inventory management software for multichannel retailers who need the best order, inventory, and customer management software solutions on the market. With more than 2,000 customers relying on its software, Freestyle can’t afford to not be the best in the business. Its dedication to continuous improvement and updates to M.O.M. software helps Freestyle remain industry-leaders in its space.
eCommerce brands looking to improve their order management and processing systems know they can count on Freestyle.
125%
Traffic Increase
127%
Increase in New Users
700%
Increase in Request a Demo Conversions
Digital Marketing Challenge
Freestyle Solutions stakeholders came to us after seeing a significant decrease in traffic. Their site was slow and crashing often. While they had produced some great content in the past, they were not consistently promoting it through email marketing, social media and other channels. Their existing content was good and they had a lot of it, but they were not well-versed in how to promote it or craft SEO-friendly, effective copy that would garner them any sort of valuable ROI.
ISSUES:
- Decreased traffic
- SEO penalties
- Lack of engagement
- No SEO strategy for content
- Readability and structure issues
- No content marketing strategy, calendar or promotion efforts
Flair Interactive’s Solution
Flair was able to help Freestyle revamp its site, resolve critical SEO issues and implement a strong inbound marketing strategy. Freestyle saw real, quantifiable results after working with Flair.
ACTIONS:
- Identified and fixed site-wide critical SEO issues
- Completed a web site refresh (including a much-needed theme update)
- Enhanced site security
- Conducted keyword analysis
- Completed an intensive competitor analysis
- Complete content refresh, focusing on valuable metadata, readability and keyword-rich content
- Created and implemented an effective content marketing strategy
- Began social promotion and email marketing campaigns
- Designed and implemented interactive content that’s running with an 8% conversion rate
Let’s Get Started!
Reach out today to learn more about how Flair can help you with all of your digital marketing strategies and needs.
