By Julie Lyons
Listening to what customers are saying on social media is essential today – but it’s not enough. Anyone can use basic tools to track online metrics and topics; however the return is a siloed view of customer feedback with little business value.
Join the American Marketing Association and IBM guest speakers as they bring to you a webcast on April 22nd – Extracting Real Value from Social Media with Analytics: It’s More Than Just Listening.
[Read more…] about AMA Webcast: Extracting Real Value from Social Media with Analytics – April 22nd
