By Marissa Kasarov
No matter how big or small your business might be, you are probably spending a great deal of time and energy thinking about how it is presented to the public. At some point in their existence, many businesses decide to invest in rebranding campaigns to enhance or reinvent their image, as keeping a brand current is vital to its longevity. However, before you dive in and make a total overhaul, you should first ask yourself these five questions to decide whether rebranding is even worth your business’ investment of time and money: [Read more…] about 5 Things to Consider Before Rebranding Your Business