By Julie Lyons
The American Marketing Association will be presenting a webinar on March 19, 2004 highlighting Content Marketing.
In today’s business world, it’s still far too common that companies launch a blog or write one white paper before running out of steam and going dark. They never see results — not for lack of trying, but likely for lack of planning, infrastructure, and process.
[Read more…] about Content Marketing Webinar: How to Sustain it, Find Success, and Scale
