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By Marissa Kasarov
Find out what you’ve missed in the world of social media marketing for the week ending November 21, 2015. These are a few of this week’s top stories, hand-picked by the team at Flair Interactive Services.
Year after year, one of the top findings – and challenges – identified in the annual reports that are released by The Content Marketing Institute is that marketers want to create content that is more engaging. It’s a top priority for any marketer no matter how effective or how big the company. One way to engage: Surprise your audience.
Do you manage several social media accounts? Are you having trouble keeping them all active with fresh content? Content curation plays a key role in keeping your social profiles and pages active, and your audience satisfied.
Corporate blogging is a learned discipline, just like accounting, marketing and good management.However, some business leaders see it differently. They think that they can hire a good writer to produce content, publish it on a website and watch the visitors come rolling in. There’s much more to it than that. Here, columnist John Lincoln explains.
When you read an article on the New York Times, the experience doesn’t stop at the end of the article. Keep scrolling down, and you’ll find some of the most thoughtful comments that you’ll ever see on a news site. Here’s what we can learn from that.
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Featured Image Courtesy of MarcellaPalma via Flickr Creative Commons
