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Top 5 content marketing updates for week ending October 16, 2015

By Marissa Kasarov

Find out what you’ve missed in the world of content marketing for the week ending October 16, 2015. These are a few of this week’s top stories, hand-picked by the team at Flair Interactive Services.

What Should Be Included in My Content Marketing Strategy? 

Creating a solid plan for your marketing initiatives gives you a much better shot at success, and a detailed content marketing strategy should be a part of that plan.  Check out this great article, which outlines some of the basic elements you should include when designing your content marketing strategy.

Content marketing can do a lot of things for your business, but don’t let the thought of it send you off the deep end. This article, courtesy of Forbes, addresses three reasons content marketing could be keeping you up at night, and how to fix them.

The world of social media is a noisy place – there are so many voices, opinions and thoughts from so many different spheres of influence.  This article offers some great insight into what can be done to help your business stand out against all of noise and enjoy the greatest possible return for your efforts.

It’s that time of year again!  It’s time for us to begin looking forward into the next year and anticipating what consumers will expect from businesses in terms of marketing and public relations. According to PC Magazine, Forbes and Internet Magazine here are the biggest trends you need to be aware of for 2016.
The power of blogging is a widely understood and appreciated concept. However, there are businesses that are still resisting this critical marketing tool. Here, Business 2 Community makes its case for the blogging for business.

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