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By Joanna Ellis-Escobar
SEO is a game you don’t want to lose. Want to keep up with the ever-changing news in the confusing world of Search Engine Optimization? We’ve got’chur back with our weekly roundup – check out our picks for the top five SEO news stories that came out in the last week.
- A checklist: Important SEO points to cover in a content campain (Search Engine Land)
You know we love a good checklist…this week Search Engine Land’s handy list is a must-read. Anything you’re missing in your content campaigns? (Shameless plug: Flair can help…). - How to conduct pre-research for SEO keywords (Forbes)
If you fail to plan, you plan to fail. Learn the down and dirty of getting ready to conduct your keyword research. One of the most misunderstood aspects of SEO, and a step we find so many clients totally missing, keyword research is an absolute MUST in your SEO efforts. - 7 ways to use Google Trends for SEO & content marketing (Search Engine Journal)
Google Trends may just be one of the most overlooked, easy-to-use, useful, FREE tools out there for SEOists and content marketers. There, I said it. Don’t believe me? Check out SEJ’s article to see just how right I am! - Actionable SEO tips to increase organic traffic in 2018 (Techspective)
Action item #1: Get help from the pros (shameless plug #2). This and other proactive tips to create an effective campaign that gets results. SEO strategy game: strong. - 5 enterprise SEO strategies & tactics that really work (Search Engine Journal)
SEJ was on fire this week, ending up on our top five list not once, but twice. The best part of this strategic list is not that it gives you user-friendly, easy-to-implement tips, but that they also support some of their recommendations with why you should use them, the benefits they have and the results you can expect to see. Oh, and if you aren’t utilizing the power of answer box optimization (a wildly-effective tactic I’ve been using in content for clients for a couple years now) – don’t miss tip number four.
SEO is daunting. We get it. Why take on all the stress, confusion and time it takes when you can partner with someone like Flair? Reach out today to learn more about the support we’ve been offering clients for decades. We know what works and take pride in helping clients understand, too. Want a free SEO report card to see how you’re doing?
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Image courtesty of FirmBee via Pixabay
