Content Management,content,marketing,social media

Today, even as both fields are more fused than ever, a disconnect remains between those creating great content and those who are masters at getting people to read content. Here’s what Cameron Conaway and the Huffington Post have to say about it. 

[Read more…] about Top 5 Content Marketing News Updates for Week Ending 7/8/2016

Were you even aware that there is a desktop app that has been designed to make the management of your WordPress sites easier? Here, SitePoint tells you a bit about the app and how it’s used. If you’re a WP user, this is the must-read of the week. 

[Read more…] about Top 5 WordPress News Updates for Week Ending 7/1/2016

Social listening is an essential part of any B2C brands’ social media approach. But the same can’t be said for many B2B brands. Why is that? Learn more here, courtesy of CMS Wire. 

[Read more…] about Top 5 Social Media Marketing Updates for Week Ending 6/17/2016

No doubt you’ve heard that “content is king,” but people often find it hard to understand where to start and how to identify the business benefits. If you’re unsure, just answer this question — Do you want to be perceived as an authority in your market or industry? If the answer is yes, then you need to master content marketing. And in this article, you’re going to learn how to do it in four easy steps.

[Read more…] about Top 5 Content Marketing News Updates for Week Ending 6/10/2016

As marketers, we’re used to getting customers to do what we want through content. We also understand the metrics by which we can measure that content’s success. This makes it easy for us to identify when our content campaigns have paid off, even when they haven’t resulted in direct, monetary ROI. Communicating those successes to the guys up top isn’t always so straightforward.

[Read more…] about Top 5 Content Marketing News Updates for Week Ending 6/3/2016

Many new entrepreneurs and marketers jump into their marketing campaigns without thinking—and end up wrecking it all before they ever have a chance to get off the ground. Before you start posting anything on social media, make sure you take care of these five pre-requisites:

[Read more…] about Top 5 Social Media News Updates for Week Ending 5/27/2016

We’re closing in on halfway through the year already, so as marketers, it’s time to stop, check our progress, and reevaluate where we’re headed for the rest of the year. Check out what Jason DeMers and Forbes have to say about it. 

[Read more…] about Top 5 Content Marketing News Updates for Week Ending 5/20/2016

So, you’ve decided to start a business blog. You have made a fantastic decision that you won’t regret. Sure, deadlines can be a challenge, but it will all be worth it in the end. This is a great way to establish authority and trust among your target audience. Here are a few things to consider to help your blogging strategy remain successful.

[Read more…] about Top 5 Business Blogging News Updates for Week Ending 5/13/2016

Instagram is home to numerous accounts that resemble business profiles. From personal trainers to photographers, the app’s most influential users often use Instagram to promote themselves and their day jobs. This inevitably includes advertisements, promotional content, and sponsored images. Here is how the network plans to adapt.

[Read more…] about Top 5 Social Media News Updates for Week Ending 5/6/2016

Everyone is talking about how content is king and how one needs to produce a lot of it to succeed online. But not many businesses actually see real results from their content efforts. The majority of online businesses invest in content marketing simply because their competitors do so or because they have been told they need to. Content marketing often lacks a plan, or any type of a strategy behind it. Don’t let this be your business. 

[Read more…] about Top 5 Content Marketing News Updates for Week Ending 4/29/2016