Content Management,content,marketing,social media

GoDaddy released an update to its product suite for small businesses Wednesday, including several key email marketing upgrades. The more than forty updates released this week across every product line reflects a move to solidify the company as an all-in-one technology provider for small businesses.

[Read more…] about Top 5 Email Marketing News Updates for Week Ending 4/22/2016

The internet has just become a bit safer for websites hosted by WordPress. Here’s what you need to know about this huge security boon for business and personal WordPress users.

[Read more…] about Top 5 WordPress News Updates for Week Ending 4/15/2016

Content marketing is no easy task. Whether you’re a one-person marketing department at a startup or CMO of a Fortune 500, doing it well—and within budget—is always a challenge. Having the right tools available to you is the key. This list should help!

[Read more…] about Top 5 Content Marketing Updates for Week Ending 4/8/2016

There are strategies in SEO that can produce results almost overnight. Similarly, there are tactics in content marketing that don’t require a lot of time to deploy, and can generate immediate leads for your company. Here are a few with some examples of them in action.

[Read more…] about Top 5 Content Marketing Updates for Week Ending 4/1/2016

Content marketing has traveled light years since its inception. We know it works, which is why our budgets for it are growing so rapidly. In fact, the most effective content marketers report allocating 46 percent of their budgets to this type of marketing. Yet, many marketers are still struggling with something very important. What is the best method for proving results? 

[Read more…] about Top 5 Content Marketing Updates for Week Ending 3/25/2015

The listicle is at once popular, traffic-driving, and an easy-to-comprehend form of journalism and content marketing. It is the blue-collar approach to engaging customers and generating content, and is slowly winning over at least some of the literary and journalistic elite. Learn more here, via Practical eCommerce.

[Read more…] about Top 5 Content Marketing Updates for Week Ending 3/18/2015

Marketers are producing more content than ever before, but the capacity of buyers to consume content hasn’t changed, making content quality (as noted by several contributors to the 2016 B2B Marketing Trends report) the focus of differentiation moving forward. The top challenge for content marketers will no longer be producing more content, but rather creating relevant content, in the right mix of formats, that connects with buyers on an emotional level. Here’s some data that will help your business elvolve with consumer demand. 

[Read more…] about Top 5 Content Marketing Updates for Week Ending 3/11/2015

If you’re trying to go viral, you’re probably trying too hard. Columnist Rachel Lindteigen explains why you should focus instead on creating great content that matters to your audience. 

[Read more…] about Top 5 Content Marketing Updates for Week Ending 3/4/2015

Five Content Marketing Ideas for March 2016

In March content marketers should have plenty of options, thanks to holidays like St. Patrick’s Day, Ask a Question Day, Pi Day, and the onset of spring and everything it brings with it.

[Read more…] about Top 5 Social Media Marketing Updates for Week Ending 2/26/2015

Five Ways to Boost Your Social Media Marketing Efforts

Getting started in social media marketing can be frustrating. How do you make your message stand out amid the cacophony of the digital world? How do you attract followers and convert them into customers? Here are five strategies to help you create effective online marketing with social media.

[Read more…] about Top 5 Social Media Marketing Updates for Week Ending 2/12/2015